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Alignment of communications leading up to 2010 |
The final whistle of the 2006 FIFA World Cup in Germany signalled the start of South Africa's campaign to market the country for the 2010 World Cup.
The International Marketing Council of South Africa (IMC) , on behalf of the 2010 National Communication Partnership Task Team, invites you to attend the 2010 National Communication Partnership Conference. This is a one-day conference aimed at mobilising all those who will be promoting South Africa before, during and after the 2010 FIFA World Cup.
The conference will make an important contribution to the building of the 2010 national communication partnership and will be held annually. As the media has a critical communications role to play in the period leading up to 2010, your participation in this event will be greatly appreciated. Conference Details: Date : Tuesday, 15 August 2006 Time : 09h00 Venue: The Forum, Dimension Data The Campus in Bryanston Johannesburg In addition to a speaker from the Presidency, confirmed speakers and their topics are :
- Danny Jordaan, CEO 2010 Local Organising Committee:
Marketing opportunities for South African corporates leading up to 2010.
- Mike de Vries, MD FC Deutschland GmbH, organising company for Land of Ideas campaign:
German case study: Brand positioning campaign pre FIFA World Cup 2006.
- Raul Parelba, Partner Director Trout & Partners Consulting:
Branding and marketing opportunities provided by a major event.
- Themba Maseko, CEO Government Communication and Information System (GCIS):
The Government's commitment to and expectations for 2010.
- Thaninga Shope-Linney, NEPAD General Manager Communications and Outreach:
Africa 2010: A continental perspective and opportunities for Africa.
- Yvonne Johnston, CEO International Marketing Council of South Africa:
Brand South Africa's future strategy.
- Wolfgang Grulke, CEO Futureworld:
Global vision: Africa and South Africa in the 21st century.
For more information and to RSVP, please contact: Pamela Dlamini or Claire Taylor on (011) 772 1000,
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